How to choose best Digital Agency for your business in 2021
In the Corona virus phenomenon, there has been a massive boost in the number of digital Agencies. It can hard to figure out who choose for your business to marketing. In 2021, Digital marketing business grows 20%, because people shifted Offline to Online working. Even that Agency whose were decline they shift on both modes of working.
This is just a little bit guide line to explain the different types of Agencies you may have come across and how to decide for your specific needs.
Why there are so many Agencies now?
Due to Pandemic situation, a lot of people have the entire world lost their jobs or have been permit. The Pakistan Government has been advising people out of work for new jobs opportunity. Peoples are going online to learn new skill in Website Designing or Digital Marketing.
This is commendable skills; however there are many videos like this available on YouTube which teach peoples with zero experience how to start a small agency.
The problem is those people who follow these videos have no real commercial experience how to start agencies with basic technology and requirements. This all kind of videos are making to get follower. All video if a customer’s wants something and face some problem would have no control or even know how to help. But on the flip side, there are many new people run and developing the skills and run effective agencies.
Choose the right team:
In my Opinion, when we choosing a Digital Agency team are the most important factor. You look a team who specially has an expert in the service you require.
There are loads of digital Agencies who provide service. You would be better choosing an agency that specializes in website design.
The Digital Agency Network makes it easy to find the right digital marketing agency by allowing the searching in the specific service you require. Below is a list of Various Digital Agency services:
- Website Design Agency- designing and development of agency and SEO
- Digital Marketing Agency- Ad campaign management
- Social Media Agency– Social Media account management
- SEO Agency- Search engine Optimization
- E-mail Marketing- through E-mail and Newsletter marketing
- Content Marketing Agency- Writing Blog and Articles’
- SEM Specialist- SEO and Search Engine Advertising
Some agencies provide all these services with have good staff who are good at many things but are no always experts anything in particular. Most agencies have a separate section on their website which describe their team members and their skills. For a service like web design may you able to click through to the live version of a website they have worked on.
Do you need a Digital Agency for?
Web design is that are displayed on the internet. A web designer work on the layout, content, Website structure and colors and many things.
There are countless methods and technology used for developing web sites in 2021. Most popular are Wix.com, foursquare, Word Press, Google Business list goes on and on,
If you have a low budget, you don’t mind putting in the honors and you are tech enough to manage the domain, hosting and supporting a website generator. If however, you do not want this then a digital agency would be the way to go.
Managing as campaign manually is a little bit difficult but there are plenty of resources out there for the learning. The problem I found was plenty of experimenting needed at first when learning can get costly. Also there are many different platforms to learn like Google Ad words and Facebook Ads etc